Professionally Fashion Shop, For Less
A floor-length mermaid formal evening dress in chiffon and tulle with a sweetheart neckline. Rhinestones and sequins mark the bodice, and the skirt follows the body before flaring below the knee. The sweetheart seam is faced, so the curve holds. It works for a formal dance, a pageant or a birthday party.
Tulle gives the flare its shape over the lining, so it holds to the hem. The bodice carries hand-set rhinestones. The sweetheart line is faced so it holds. The back fastens with a zip. The waist seam sits narrow, which defines the middle. The skirt gathers at the waist, so it keeps some movement. The chiffon keeps a clean line from the waist down, so the skirt hangs evenly. From the waist down, the chiffon holds a clean line to the hem.
Fine Materials
We carefully select high-quality beads, pearls, fabrics and threads to create every dress. We look for vibrant colors, beautiful sheen and rich textures in every material that goes into your dress.
Elegant beading
Many of our dresses feature beautiful beading on the sleeves, bodice or skirt. Professional dressmakers spend hours skillfully sewing on beads and pearls to perfect an elegant and classic design for you.
Hand ruching
Ruched detailing is not just decoration for your dress-it can help create a figure-flattering silhouette. Our tailors do all ruching by hand to create the perfect shape and fullness on each dress.
Lining and boning
All our dresses are fully lined and structured to hold their shape and flatter your figure. Our full-skirted dresses use a hard net lining underneath a soft fabric that feels comfortable against the skin.